In a nutshell
Our Partnership Model
At AWA, we believe partnerships should be simple, transparent, and fair. That’s why we work with a sell-through model: you don’t purchase stock upfront, and you only pay for the products you actually sell. This removes financial risk and allows you to introduce AWA into your store without large investments.
To support your sales, we provide a custom-tailored display that fits seamlessly into your showroom. This presentation highlights a carefully selected range of AWA products and helps customers experience the quality and design firsthand.
Beyond the model itself, we focus on personal collaboration. You’ll have direct contact with our team, quick lines of communication, and the feeling of being part of the AWA family. Together, we build a long-term partnership focused on mutual growth and success.
Risk-free partnership
With AWA, you don’t need to invest upfront in stock. We work on a sell-through basis, meaning you only pay for the products you actually sell. This removes financial risk and frees up capital, allowing you to focus on what matters most: serving your customers and growing your business. Our flexible model makes it easy to introduce AWA into your assortment without long-term commitments or large initial orders.
In-store presentation that actually sells
To support your sales, we provide a custom-tailored display designed specifically for your store. This display showcases a carefully selected range of AWA products in a premium, eye-catching way that fits seamlessly into your showroom. By combining a strong visual presentation with a no-risk sales model, we help you attract attention, inspire customers, and increase conversions—without the burden of holding inventory.
Why Partner with AWA
Partnering with AWA means choosing a risk-free business model, personal collaboration, and a premium in-store presentation. We support our partners with direct contact, tailored displays, and a partnership that truly feels like being part of the AWA family.
Zero financial risk
You don’t need to invest in stock upfront. You only pay for what you sell, keeping your cash flow flexible and risk-free.
Strong, personal partnership
As an AWA partner, you’re part of a close-knit network. You benefit from direct, personal contact and a collaboration that truly feels like a partnership, not a supplier relationship.
Premium presentation
With a custom-tailored in-store display, AWA helps you showcase products professionally and attractively—making it easier to inspire customers and close sales.
